Canada's mobile industry:
Still lots of room to growby Gail ChiassonCanada’s wireless industry will have a new face in the next few months, when Canada’s big three: Bell Mobility, Rogers Wireless and TELUS Mobility will find themselves in competition with at least three new players |
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Views from The Big Three
John Boynton: Rogers Wireless
“The figure that only about two-thirds of Canadians have a cell phone is misleading,” says John Boynton, senior vice-president and chief marketing offcer, Rogers Wireless. |
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Mobile's New PlayersPublic Mobile Formed in 2008, Public Mobile, formerly known as BMV Holdings, is a value-based wireless carrier planning to offer customers flat-rate $40 unlimited wireless talk and text services in Ontario and Quebec,
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Beyond the simple phone call
MyThum Interactive Inc. is an example of a Canadian success story on how advertisers across Canada are using mobile phones to connect to their target audiences. |
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Mobile's New PlayersGlobalive WirelessGlobalive Wireless, expected to make its low cost cell phone offerings in the next few months, has the advantage of its Yak brand of low cost, long distance landline service being relatively well known. |
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Mobile's New PlayersDAVE WirelessYou may not have heard a lot yet about Data & Audio Visual Enterprises Wireless Inc., or DAVE Wireless, yet, but you will. |
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